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Why Suppliers Attend HBI

HBI brings together C-level healthcare leaders, investors, and advisors giving suppliers a rare opportunity to connect directly with decision-makers actively shaping the future of care. With private meetings, tailored networking, and a highly relevant audience, suppliers can showcase their solutions, build strategic partnerships, raise brand visibility, gain market insight, and drive both pipeline and positioning in one efficient trip.

Benefits of Attending

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Engage C-Level Decision-Makers

Meet hundreds of senior executives from leading providers, investors, and operators actively seeking solutions like yours.

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Stay Ahead with Market Insights

Discover real-world case studies, benchmarking data, and innovation trends to keep your strategy sharp and relevant.

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Forge Strategic Partnerships

Build lasting relationships with potential buyers, collaborators, and ecosystem players across healthcare services.

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Showcase Your Solutions

Demonstrate your product or service to a highly targeted, engaged audience of healthcare decision-makers.

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Position Yourself as a Leader

Strengthen your market presence and brand authority by aligning with Europe's most respected healthcare event.

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Secure High-Value Meetings

Use the event app to book meetings with key decision-makers looking for new tech, tools, and transformation partners.

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Shorten Your Sales Cycle

Engage qualified leads in person, accelerate conversations, and move quickly from introduction to deal.

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Build Pipeline & Brand in One Place

Get visibility and connections in one efficient trip—drive both near-term deals and long-term brand impact.

See Who's Confirmed For 2026

Generate leads, boost visibility, and connect with healthcare leaders, investors, and procurement decision-makers ahead of HBI 2026. Use the delegate list and event app to secure private meetings, showcase your solutions, build influential partnerships, and position your brand as a key player in healthcare innovation.

Elderly Care

Diagnostics

Dentistry

Hospitals

Outpatients

Primary Care

What Suppliers Say About HBI

The ability to network with senior people from within the industry is invaluable. I've already met some really interesting people here. The other area that is impressive is the quality of the agenda and the speakers here at HBI. It's been really useful to catch up on the latest trends get some real in-depth insights on current events.

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Aurelio Arias

Director, IQVIA

HBI is very beneficial for our organisation for three reasons: 1. Tremendous networking with executives, 2. Huge amount of knowledge sharing, and 3. It helps with transformation with the ever-changing business environment. Coming to HBI helps us manage, lead and drive change to support our clients, patients and our businesses.

Janti Masani

Janti Masani

Director for Strategic Accounts, Abbott

I find it extremely valuable because it gives you the opportunity to meet with people from across healthcare and start to understand if we're heading in the same direction and how we can actually create collaborations and really move the needle together.

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Dr Imane Moest

Global Safety Business Manager, Roche

I’ve rarely seen a conference where the mindset of the people is so action oriented, and that is why I love to come to HBI, because the quality of attendees is extremely high. The ability to have one on one meetings very much focused on an outcome is unique and it’s time worth spent.

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Michael Schelper

Senior Vice President, Caresyntax